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LEADER 00000nam  2200313   4500 
007    cr 
008    070918s2008    ne a   esb    001 0 eng d 
020    9780750682718  
020    0080561217 
020    9780080561219 
040    StDuBDS|cStDuBDS|dDAWSON 
082 04 658.8 
100 1  Drummond, Graeme. 
245 10 Strategic marketing|h[electronic resource] : |bplanning 
       and control. 
250    3rd ed. /|bGraeme Drummond, John Ensor, Ruth Ashford. 
260    Amsterdam ;|aLondon :|bButterworth-Heinemann,|c2008. 
300    332 p. :|bill. 
500    Previous ed.: 2001. 
504    Includes bibliographical references and index. 
530    Also available in printed form. 
533    Electronic reproduction.|cDawson Books.|nMode of access: 
       World Wide Web. 
650  0 Marketing|xManagement. 
650  0 Marketing|xPlanning. 
655  7 Electronic books.|2lcsh 
700 1  Ensor, John. 
700 1  Ashford, Ruth. 
776 0  |cPaperback|z9780750682718 
856 40 |zClick here to access ebook|uhttps://www.dawsonera.com/
       guard/protected/dawson.jsp?name=https://idp.lyit.ie/idp/
       shibboleth&dest=http://www.dawsonera.com/depp/reader/
       protected/external/AbstractView/S9780080561219 
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